![]() Tell your own stories of how your business came to be, share hard parts of being a business owner or even allow your social media manager to have fun with their role and be real about their own jobs (to a point). While these types of businesses do make it easier to get personal with storytelling, there are other ways to make this work for nearly any brand. This is a great example of a story told by a solopreneur, whose business surrounds her personal brand. ![]() And your story will depend on how small your business is. Telling stories is a great way to connect with your Facebook followers on a different level. Don’t forget to optimize your graphics based on each platform’s optimal image sizes. Here’s a great example of a basic branded graphic from Chewy that any marketer can create using a DIY graphic design program.Ĭreate your own branded graphics to share all across social media. Bring various shades of your brand colors into the graphics to help them all look unique, add shapes and even use icons or illustrations to help visualize what your text says. These are perfect because they’re so versatile! Share quotes, memes, motivational sayings, relevant tips and more all in various branded graphics.Īnd these don’t all have to have the same style, either. Branded graphicsĪnother great post idea – that honestly is perfect for every single online platform – is creating branded graphics with your company’s logo, fonts and colors incorporated. Seuss books, staying relevant both to the brand and to the topic at hand. The words “STAY HOME” are spelled out with little tokens from various Dr. Seuss’s Facebook Page jumping on the trending topic of the age, staying home and social distancing. Not only can this increase your chances of appearing in feeds, but people will be more likely to comment on and share your posts as well. One great way to increase reach and engagement is to post about trending topics people are talking about. We’re loving Typeform’s way of going BTS for National Pet Day by showing off some of their employees’ furry friends!Ĭonsider ways that your business can get on a more personal level to share unique content and behind-the-scenes photos or stories with your Facebook audience. Show how products are made, introduce your employees, or include bloopers of other videos or campaigns. Behind-the-ScenesĪnother great Facebook content idea is sharing behind-the-scenes (BTS) photos of your business. You may even generate future content ideas from their responses. ![]() ![]() Here’s a great example of Scholastic asking their followers a relevant question to their industry: “What are you reading today?”Ĭonsider how you can also ask your audience relevant questions that are fun and easy to respond to. Or you can ask random questions that are relevant to your industry in an attempt to get more engagement on your post. You can work to get genuine audience and customer input on business decisions. Think creatively about the types of questions you can ask. It seems so basic, and you shouldn’t use this for every post, but it’s still a powerful strategy. One great way to start conversations with your audience is by simply asking questions. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |